PUMA X BWGH - JOY FALL 2014 COLLECTION - After a busy summer, Parisian brand Brooklyn We Go Hard is back again, teaming up for another full collaboration with sportswear giant PUMA. This latest drop from their JOY collection, named Orion Blue, is composed of sneakers along with a complete wardrobe to match. The wardrobe is made up of a tee shirt, crew neck sweater, button down oxford, and jacket, all of which, excluding the jacket, play with different shades of blue in colour blocked layouts. The sneakers released with this drop are the unique XZ-698 trainers, a hybrid of the XZ-850 and R698. The colour and design of the kicks are inspired by the work of Ethan Cook, known for his work in the abstract expressionist painting movement. The XS-698 X BWGH translates the obsession with intense and pure colours, and is sold with one pair of tonal laces and one pair of mottled laces. The JOY apparel collection is now available online and in store at our Chinatown and Toronto location - PUMA X BWGH JOY COLLECTION