NIKE KD VII / MAGNET GREY - Kevin Durant's seventh signature
shoe fuses performance innovation with a
creative narrative across five color ways that are centered on the
weather. Nike designer Leo Chang created an innovative shoe for Durant
that meets the needs of the reigning MVP's quickness, power and
unpredictability, just like the forces of nature. Creatively, Chang
applied Durant's on- and off-court insights that are brought to life
through color blocking, graphics and textures to tell stories that are
both personal and inspired.
The grey and pink color way of this KD7 is
indicative of skies that
appear tranquil before the onset of a powerful storm, though Durant
typically remains calm even throughout a swirling frenzy on-court. As a
child Durant's fascination with meteorology led to aspirations of
becoming a weatherman. Ironically, Durant was drafted by Seattle, and
then the team relocated to Oklahoma City - two cities known for their
unpredictable weather. "With the KD7 we wanted to build strong
storytelling," said Durant. "Leo and the team are always technically
focused, but we also wanted to have some fun with hidden stories that
make me who I am". Available now in our Toronto locations and online - NIKE KD VII / MAGNET GREY